Archive forMay, 2007

Mahalo - Human Powered Search Engine

Mahalo.com is a new search directory that is human-powered, and when you do a search on Mahalo, you don’t search billions of web pages like you do at Yahoo!, Google or Windows Live, but browse a relatively tiny index of searches that have been prepared for you by Mahalo employed web searchers.

The search results have then been filtered by these employees, called guides, and when you do your search, only the really good stuff will appear. So even though Mahalo calls itself a search engine, it is really a directory or a web catalog.

Mahalo  means “thank you” in Hawaiian and the entire site has a friendly, sunny atmosphere. There is a reason for this: Mahalo’s distinguishing feature is its human touch.

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Experiment to test user behavior

Seochat members are experimenting to see if user behavior is making a difference to the Google Search Result Page. It targets a keyword ‘dAifAfee foArd liAncAoln – merAcurAy’ (Leave the “A” out) for which a site currently ranks around #10 in Google.

It requires the user to visit at least one other page on the website before leaving the site. The user enters the site by typing the above specified keyword, and this step is to be repeated often over the next month or so. This test is to see if clicking on this website from multiple locations around the world and the increase in traffic results in the website climbing higher in Google’s SERP.

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How to tackle Google’s Supplemental Pages?

Supplemental Results cause a downfall in referrals from Google; For example, this command lets you find out the pages in Supplemental Index; www.google.com/search?&q=site:www.organicseo.in+***+-jjjj 

While lurking through a few SEO Forums, I came across a few good solutions that can prevent pages from getting Supplemental in Google.

What’s a “supplemental result?” http://www.google.com/support/webmasters/bin/answer.py?answer=34473
A supplemental result is just like a regular web result, except that it’s pulled from our supplemental index. We’re able to place fewer restraints on sites that we crawl for this supplemental index than we do on sites that are crawled for our main index. For example, the number of parameters in a URL might exclude a site from being crawled for inclusion in our main index; however, it could still be crawled and added to our supplemental index.

If 30% of a site’s pages become Supplemental; then the site loses 30% traffic from Google. Thus, it is better to avoid from getting into supplemental results through the following.

1. Unique contents on-page can prevent pages from getting into Supplemental Index.

2. Unique title and meta tags can help in avoiding supplemental results.

3. Over optimization and Excessive internal linking should be avoided.

4. A link from the home page can being a page back into Google’s prime index.

5. Removing unnecessary commented tags within page’s source code can prevent Supplemental Index.

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Microsoft, Yahoo talks about merger again?

Microsoft is said to be willing to pay the heavy price it would cost to acquire Silicon Valley’s most successful Web portal, Yahoo! And this deal would do more good for Microsoft than anything else the company has done in its efforts to catch up to Google in that market. But an acquisition like this would be a monster deal for Microsoft. Even before getting to the potential integration challenges, Yahoo wouldn’t come cheap.

The renewed talks comes in amid growing threat by search engine and online advertising giant Google for both the companies. In fact, Google replaced Microsoft as the world’s top brand only last month.

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