Archive forNovember, 2007

Google launches custom search in 40 languages

Google announced the international availability of its Custom Search platform allowing companies to add Google’s search technology to their websites. It primarily aims at small businesses and takes only a few minutes or just three steps to sign up and deploy this service.

The platform allows users to integrate search into personal and community sites and blogs, and developers can use the Google Custom Search APIs to allow searching from within their applications.The Google Custom Search platform is now available in 40 languages in close to 80 countries worldwide.

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Association to promote Search Marketing in India.

Syed of tKF suggested this recently after we tasted success with SearchCamp, a two day event on Search @ Tidel Park, Chennai

We’ll have to create an association of Indian SEO/SEM professionals to work towards increasing awareness of the value of Search Engine Marketing in India.

If any of you are interested in being part of this, please let us know. We’ll have to start something like this soon, and I’m very sure that each of us are looking for some kind of Search related affiliation to be part of…

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Professional SEO Training Program in Chennai

A two-day Professional SEO Skills seminar will be conducted in Chennai by Ash Nallawalla during the 19th and 20th of January 2008.

Ash is a Speaker in the WebmasterWorld PubCon and was one of the five members of the Advisory Board in the recent SearchCamp held in Chennai. He has worked on hundreds of real-world business websites and offers SEO and PPC training in Melbourne, Australia.

He has over 17 years of experience in manager to director-level positions in product marketing, product management, sales, search engine marketing and CRM. Past employers included Deloittes, PWC, Unisys, Hayes Microcomputer Products, Tennyson Technologies, Selectica, Macromedia, and Melbourne IT. He is currently the CEO of trainSEM, which offers corporate consulting in search marketing, on-site or classroom based SEO training and PPC training.

The two-day program is priced at Rs 8,000, and there is an offer in which 4 people can attend for the price of three, if the payment is made with one cheque.

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