Organic SEO Blog

comScore, Inc., a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the search marketplace. Google Sites marginally extended its share of core searches to 58.5 percent. Yahoo! Sites ranked second with 22.2 percent, followed by Microsoft Sites (9.8 percent), AOL LLC (4.9 percent), and Ask Network (4.5 percent).

comScore Core Search Report* - January 2008
Total U.S. - Home/Work/University Locations
Source: comScore qSearch 2.0Share of Searches (%)

Core Search Entity              Dec-07          Jan-08            Change
Total Core Search                  100.0%          100.0%            0.0
Google Sites                        58.4%           58.5%            0.1
Yahoo! Sites                        22.9%           22.2%           -0.7
Microsoft Sites                      9.8%            9.8%            0.0
AOL LLC**                            4.6%            4.9%            0.3
Ask Network                          4.3%            4.5%            0.2

*  Based on the five major search engines including partner searches and
cross-channel searches.  Searches for mapping, local directory, and
user-generated video sites that are not on the core domain of the five
search engines are not included in the core search numbers.
** In January 2008, Time Warner Network was split into two distinct
properties: AOL LLC and Time Warner Network excluding AOL, with AOL LLC
representing the core search business.