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Direct TV provides television and audio services to subscribers through satellite transmissions. Their services include the equivalent of many local television stations, broadcast television networks, subscription television services, satellite radio services, and private video services. Subscribers have access to dozens or hundreds of channels, so its competitors are cable television service and other satellite-based services, and this post reviews some of the marketing commercials of Directv System .

Beginning in 2006,  Direct TV Service began a series of commercials in which characters from popular movies and television shows break the fourth wall to promote the product. The original actors from these productions normally reprise their roles, and are inserted in using blue screen technology. These ads tout the service’s picture quality and the number of channels available in high-definition.

These characters include Captain Kirk (William Shatner, Star Trek VI: The Undiscovered Country), Bill Harding (Bill Paxton, Twister) , The Economics Teacher (Ben Stein, Ferris Bueller’s Day Off), Dr. Emmett Brown (Christopher Lloyd, Back to the Future), Burton Guster (Dule Hill, Psych), C.J. Parker (Pamela Anderson, Baywatch), Rick "Wild Thing" Vaughn (Charlie Sheen, Major League), Nadia (Shannon Elizabeth, American Pie), Turtle (Jerry Ferrara, Entourage), Ellen Ripley (Sigourney Weaver, Aliens), Steve Freeling (Craig T. Nelson, Poltergeist), Annie Wilkes (Kathy Bates, Misery), The Girl in the Ferrari (Christie Brinkley, National Lampoon’s Vacation), and T-1000, (Robert Patrick, Terminator 2: Judgement Day),and Fat Bastard Austin Powers In Goldmember . Also in this series of commercials were Peyton, Eli and Archie Manning promoting NFL Sunday Ticket and Dale Earnhardt, Jr. promoting NASCAR Hot Pass. Cartoon characters have also been used in the ads, beginning with Scooby-Doo and the Mystery, Inc. gang.